Blackberry to be in India soonOctober 16th, 2008 - 1:41 pm ICT by Amrit Rashmisrisethi
The maker of BlackBerry devices is planning to sell unbundled handsets through retail chains and some stores in India, the world’s fastest-growing wireless market. The company even mentioned , they are talking with RPG Cellucom, HotSpot, Mobile Store and Mobile Kingdom for retail tie-up.
India adds around 9 million subscribers every month and the layer of subscribers is with Airtel and Vodafone. Launching retail operations in India will give BlackBerry an access to a bigger customer base. It will sharpen the contrast to RIM’s practices world-wide, where it sells the smart phone through select operators in each country. In India, RIM has partnerships with Bharti Airtel, Vodafone Essar, BPL Mobile, Tata Communications and Reliance Communications.
The US, Canada and Australia, demands for BlackBerry is huge. In these three countries, RIM retails devices on-line. In Canada, which is the home for RIM, the handsets are also available through Rogers stores, which sell communications products.
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