Black Friday Frenzy Affecting Shoppers Early In 2010

November 19th, 2010 - 8:05 pm ICT by GD  

By Ranjan Bhaduri
large_black-friday-shoppersNov 19, (THAINDIAN NEWS) This year the shopping season has set in early and the market analysts are of the opinion that more people will hit the retail outlets for Black Friday sales. It has been observed that some of the popular retailers have published their ads for Black Friday the annual shopping extravaganza earlier than usual to woo the users. There is fierce competition among them to capture the large pie of the buyers. This year almost all of the retailers are offering lucrative and irresistible deals on a plethora of gadgets and home appliances. The most sought after gadgets like LCD Tv, laptops, mobile phones and ebook readers are on offer by various retailers. Apart from slashing the price they are also bundling gift coupons with some of the products.

News has poured in that some of the top retailers will start selling the door buster products much before Black Friday and Thanksgivings day. They are also planning to open their doors at midnight to cope with the expected rush of the buyers. Macy’s for example will open at 4 am on Nov 26th this year. The jostling for selected products will be heavy since some of the so called door buster products will be offered for a limited time and not for the entire day on Black Friday at some outlets.

However, the analyst also feel that this year on line shopping will go up on Black Friday because of two reasons. Some buyers always prefer to avoid the maddening rush on Black Friday at the stores. Secondly some outlets are offering free delivery and discounts on online purchase on Black Friday.

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