Bajaj to foray into low-cost small car segmentJanuary 8th, 2008 - 8:08 pm ICT by admin
New Delhi, Jan 8 (ANI): Bajaj Auto Limited on Tuesday formally announced its plan to launch a low-cost small car in two to four years.
Bajaj’s announcement comes two days before Tata Motors unveiling of its one lakh rupee car at an auto show.
“We are currently engaged in a feasibility study which is expected to conclude maybe in the next month or so. Assuming that the conclusion is positive and Renault, Nissan and Bajaj come together in an exclusive global three-way alliance, then certainly we have to take into account the advice and requirements of Renault and Nissan concerning the product,” Bajaj Auto Managing Director Rajiv Bajaj told reporters here.
The low-cost car will be designed by Bajaj and produced at its Chakan plant in Maharashtra. Bajaj said it also hopes to use Renault and Nissan dealer networks to sell the car, which will have both petrol and diesel variants, in the overseas market.
The Chakan plant, which is being built with an initial capacity of 250,000 units, will also produce light trucks, which Bajaj expects to launch in 2009.
Bajaj further said it would launch high-end KPM and Kawasaki bikes in India sometime this year as sales of lower-margin 100cc bikes are falling.
Bajaj has a technological tie-up with Japanese heavy machinery and engineering company Kawasaki Heavy Industries Ltd.
Bajaj will also introduce two new motorbike models and a scooter model in 2008. (ANI)
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