Mickey-Donald comic books set to hit Indian marketApril 16th, 2009 - 8:12 pm ICT by IANS
New Delhi, April 16 (IANS) World’s most popular Mickey Mouse and Donald Duck comics books are being launched for the first time in the country. These will be available both in Hindi and English.
Disney Publishing Worldwide (India), a division of the Walt Disney Company (India), Thursday announced a licensing agreement with Indian publishing company Junior Diamond to publish Disney comic books in India.
“The comics offer a story of adventure and fun for every child and for the child in all of us. The launch of comic books in Hindi reinforces our commitment to localise our stories and connect with the Indian consumers through content that is appealing and relevant,” said Roshini Bakshi, regional director, Disney Consumer Products, Asia and India in a press statement.
The comic books will be priced Rs.25 and a new Mickey and Donald story would be released every month.
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