Amazon planning an e-book rental serviceSeptember 13th, 2011 - 8:12 pm ICT by Aishwarya Bhatt
Washington, Sept 13 (THAINDIAN NEWS) Amazon is reportedly considering coming out with an e-book rental service. The report claims that the service will be offered in similar fashion to Netflix’s media renting service. The Wall Street Journal reports that the service will only be available users in the United States when it is eventually launched.
Amazon is said to be in talks with a number of publishers. Sources quoted in the report stated that the company has offered huge fees to publishers who will join the service. Users will be required to pay an annual fee to access the various books at the library.
Amazon will have hard time convincing the publishers to be part of the program. Some of the publishers’ anxiety stems from the belief that the system will make it unattractive to buy books.
An executive of a publishing house spoke to The Wall Street Journal on the reported service. The executive said that, “What it [the digital book rental service] would do is downgrade the value of the book business.”
The service will be the first of its kind. E-books have become very popular among the younger generation with Amazon reporting that sales of those forms of books have surpassed the conventional hard copy ones.
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